Lower prices for text messages? MobiLuck is launching software enabling messages to be sent free of charge in a radius of up to 15 metres!

The demo software created by this start-up company, offered for downloading on www.mobiluck.com since 1st June 2004, is being used by 100,000 MobiLuckers in 170 countries and translated into 17 languages. 500 new users register everyday on MobiLuck’s website. This software operates on Bluetooth enabled smartphones. It allows you to detect all nearby Bluetooth devices and to send them messages, files and business cards free of charge, without going through a standard phone network, and without even knowing the receiver's phone number.

The Internet lets us communicate throughout the world and mobile phones let us communicate anywhere at any time. But how can we communicate around us with people we don't know? How do you let people you cross in the street, on public transportation, at school or at work know that you are a photographer, a bachelor, from Sussex, a fan of Beckham, or read medieval history at Oxford? That you have a bicycle to sell, that you want to exchange PlayStation games, that you're looking for a flat to rent or a tennis partner? You could hang a sign around your neck, you could scream it out in the tube… or you could activate Bluetooth on your mobile!

Short-range wireless communication technologies such as Bluetooth or WiFi enable people on the move to communicate with each other by text, audio and images – instantly and cheaply. Short-range wireless communication is truly a new means of communication, different from the others and complementary to them. Still largely underexploited, in the years to come, it will be as indispensable as the mobile phone and the Internet. It will be used by individuals for short-distance communication with one another and by companies to communicate with their clients and prospects. This is the idea behind MobiLuck, a software editor for short-range wireless devices. The start-up company was founded on 1st July 2003 by Olivier Chouraki, who became a programmer at age 18, then a computer engineer after 10 years of evening classes, formerly with Havas and PricewaterhouseCoopers.

MobiLuck does not merely offer a dating application, but a new communication technology with numerous uses: wireless instant messaging, file sharing, multiplayer games, classified advertisements, social groups, business networking, traffic information, shopping, etc. MobiLuck has identified more than 30 different uses and is based on a sociological approach to analyse them and create new efficient applications. MobiLuck respects its users' privacy and does not track them or store their personal data in a centralised database.

MobiLuck's business model is based on partnerships with brand names, software distributors, mobile phone manufacturers and mobile phone operators. MobiLuck generates recurrent income shared among these various partners.

MobiLuck technology is available today for Bluetooth mobile phones that use the Symbian Series 60 operating system (Nokia 6600/6620, 6260, 6630, 7610, NGage/NGage QD, 3650/3660, 7650, Sendo X, Siemens SX1, Panasonic X700…) MobiLuck is one of the first software editors to have been granted Symbian Signed certification, attesting to the reliability and technical quality of its software. There are currently more than 15 millions Symbian Series 60 phones in the world. MobiLuck will also release Windows Mobile and Java versions soon and intends its software to be operable on 25% of the mobile phones on the market in 2007. MobiLuck software operates exclusively on sophisticated telephones, but it can nevertheless communicate with lower-range Bluetooth phones, meaning one out of every ten mobile phones today and most of them in a few years.

MobiLuck demo software can be downloaded free of charge at www.mobiluck.com or wap.mobiluck.com.

With MobiLuck:

• detect all nearby Bluetooth devices (your cell phone rings or vibrates when it finds one)
• send messages and photos for free to friends or strangers with no need of their phone numbers!
• meet other MobiLuckers who share your passions in MobiLuck Hot-Spots
• send MobiLuck to other people so you'll meet more and more MobiLuckers!