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BELLEVUE, Wash.---Motricity, a leading provider of mobile Internet services, introduced mCore Connect, a carrier solution that offers one-click mobile access to leading social networks like Facebook, mySpace and Twitter, along with e-mail sites like Gmail, Yahoo, MSN and AOL Mail.
mCore Connect will provide a single, simple and user-friendly means for consumers to stay connected to their social networks and email while on the go. At the same time, it will make more efficient use of limited carrier network capacity. Virgin Media will be the first carrier to deploy mCore Connect as part of its aggressive program to expand mobile service offerings in the United Kingdom.
"Social networking is rapidly becoming the single most demanded mobile data service, representing an enormous opportunity for our carrier customers"
"Social networking is rapidly becoming the single most demanded mobile data service, representing an enormous opportunity for our carrier customers," said Ryan Wuerch, chief executive officer at Motricity. "As the desire for social networking services grows, end users are demanding a quicker, easier and more intuitive mobile experience. There's a big opportunity for carriers to deliver more user-friendly access to these sought-after destinations while, at the same time, reducing the network overhead required to deliver these services."
mCore Connect increases revenue potential for carriers through greater engagement on social media sites. It also establishes brand affinity through an enhanced mobile experience, and thereby reduces churn. At the same time, by combining these various destinations into one, easy-to-reach interface and delivering a simple means to see and provide things like status updates, it takes much less network bandwidth to serve these consumers.
mCore Connect will provide the following key features:
Content Aggregation - Content aggregation enables email and social networking content to be pulled into a single, user-friendly interface, creating a single source for all social interaction needs.
Status Updates - Status updates allow consumers to update and publish their status across multiple services through a single user interface.
Optimized User Experience - Personalization helps users create the best overall mobile experience to meet their needs.
Access to RSS Content - mCore Connect comes equipped with an RSS reader which can aggregate all the top feeds from popular Internet sites into a single view on your mobile.
Broad Availability - mCore Connect can be reached through a wide range of access mediums, including Web, WAP, J2ME, thick, thin and native clients, set-top boxes, gaming consoles, laptops, netbooks, eReaders and other IT devices, and through a wide range of mobile operating systems, including Symbian, BlackBerry, Android, Windows Mobile and Palm webOS.
Integration with mCore Platform - mCore Connect is an integrated component of the broader mCore Platform and, as such, it benefits from the centralized features as well as the scale and reliability of this hosted, carrier-class managed service.
About Motricity
Motricity is a leading provider of mobile Internet services to some of the world's largest mobile carriers. It provides a hosted mobile Internet solution for carriers that simplifies the mobile Internet and creates a personalized mobile experience for consumers. Motricity also helps some of the largest consumer brands leverage the power of mobility to make direct, personalized connections with their customers. For more information, visit www.motricity.com.
Follow us on Twitter at http://twitter.com/Motricity.
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