At CTIA Wireless, Spb Software – a leading maker of mobile applications, announces the release of Spb TV – a practical mobile TV player with patent-pending on-screen controls and fast channel switching technology, use of intelligent stream correction, picture-in-picture mode, and an integrated TV guide with export of show reminders into Outlook.

Las Vegas, March 31^st, 2009 –  Spb TV is a subscription-free and international live mobile TV solution that is geared up to utilize the new generation of faster wireless networks.

The now standalone mobile TV solution for Windows Phones, Spb TV was first introduced to the market in September 2008 as the flagship feature of Spb Online. Since then, it has hosted millions of mobile TV sessions. Spb TV is unique in its approach to the mobile TV experience, offering the unexpectedly natural simplicity of watching live TV on a phone. Spb TV goes a long way to support the genuine TV watching behavior on a handset: quick TV guide check-up and channel hopping, on-screen controls for volume and backlight, neat integration of TV functionality with other mobile features (such as messages, calls, and battery life monitoring).

“Mobile TV is an additional fun factor for phone users, who expect hassle-free access to a nice selection of international TV channels from their handsets,” – comments Sebastian-Justus Schmidt, Spb Software CEO. “This is why Spb TV is subscription-free, optimized for 3G and WiMax networks, but works great with WiFi connections too. We also look to cooperation with mobile operators, to provide more customized and branded mobile TV experiences to their subscribers,” Sebastian concludes.

Spb TV 1.0 Main Features

• Unique TV browser with quick channels preview and list of current & upcoming TV shows for fast channel selection
• Integrated full week's TV guide
• Ability to set Outlook reminders for TV shows of interested
• Fast channels launch and switching technology
• Picture-in-picture mode (channel preview while in another channel)
• Finger-friendly onscreen "transparent" controls with instant access to regular TV features
• Full support of hardware buttons controls
• Network bandwidth fluctuations support
• Clever integration of mobile TV functionality with other mobile phone features

Pricing and Availability

Spb TV 1.0 is compatible with Windows Phones running on Windows Mobile 5 and later Professional and Standard platforms, qVGA, VGA, Square QVGA, and WVGA screen resolutions are supported. Spb TV 1.0 has a full and a freeware versions, with the freeware version limited in features and number of channels available. Spb TV requires a reliable 3G, WiMax or WiFi network connection for proper streaming. Full version of Spb TV is available for 14.95 USD at www.SpbSoftwareHouse.com.

About Spb Software (www.spbsoftwarehouse.com)

Spb is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers. The popularity of Spb's solutions rests on profound usability research, relevance to valid subscriber needs and smartphone use cases, as well as superior technical implementation, stability, and quality graphic design.