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Handango First Retailer to Offer Developers Opportunity to Distribute Both Paid and Free Apps for the Android(TM) Platform
LOS COLINAS, Texas, Oct 16, 2008 -- Handango Inc., the leading retailer
of smartphone apps globally, announced today it will be the first
retailer to offer both paid and free apps for the first Android
smartphone device anticipated to launch on October 22.
"Handango has always offered its customers the widest variety of
smartphone apps available on the market and on all major operating
systems," states Bill Stone, CEO Handango. "Handango is now offering
developers the opportunity to sell the paid apps they create for the
Android platform as well as offer any free apps when the first Android
device launches. Customers can purchase apps via the Web and then
download them to their device."
Developers can now add Android applications directly to their Handango
developer accounts and sell them in one of three ways:
1. Give the application away for free
2. Sell the application for a one-time purchase fee
3. Sell the application for a monthly, quarterly or annual
subscription fee
Select titles including the following will be made available on
Handango for the first highly anticipated Android smartphone:
* MONOPOLY: Here & Now and Tetris(R) by EA Mobile(TM)
* The Weather Channel for Android by the Weather Channel, Inc.
* Voice on the Go (use your voice to listen to, compose, reply,
forward, and delete your email) by Voice on the Go, Inc.
* ShopSavvy (scan a product's barcode with your phone's camera and view
all the best prices online and at nearby, local stores) by Big in
Japan, Inc.
* EzQuote (essential financial portfolio tracking software) by iambic
* GoogHelper (utility to quickly launch Internet searches using sites
such as Google, Yahoo!Finance, Amazon, Wikipedia and more) by iambic
* Tipper (indispensable split tip calculator that saves time when it
comes to paying the bill) by iambic
* FitSync (log workouts, track your progress, compare and share with
worldwide community) by FitSync Corp
* Par 72 Golf II (a realistic 3D golf game with three 18 hole courses)
by RESETgame
* Vegas Pool Sharks (a 3D pool game played against four predatory
casino hustlers with increasing skill levels) by RESETgame
* Accutracking (lets you see real-time locations, speed, and headings
of your family members or cars/vehicles) by AccuTracking, Inc.
* FotMob (Live coverage of most major European football leagues) by
Score Service
Handango is also sponsoring a contest to award the best free Android
app and the best-paid Android app uploaded to the Handango catalog by
November 7, 2008. Each winner is eligible to receive a $25,000
advertising allowance within Handango's numerous marketing initiatives
which include:
* Email marketing
* Featured products on Handango.com
* Paid and natural search keywords
* Online advertising
* PR
* Promotion on affiliate program
Visit http://www.handango.com/Blank.jsp?CKey=AndroidAppContest for
entry guidelines and rules. Winners will be awarded on December 15,
2008.
About Handango
Handango is the leading provider of smartphone applications globally
for the BlackBerry(R), Palm(R), Windows Mobile(R), Symbian OS(R), and
Android(TM) platforms. Leveraging its 140,000+ apps, network of
23,000+ content partners, and vast distribution network, Handango
delivers top-selling mobile applications including games, business and
entertainment apps and productivity tools to millions of consumers.
Applications can be downloaded via www.handango.com, partner Web
sites, SD cards and Handango's proprietary on- device catalog, InHand,
the industry's leading content delivery platform that allows consumers
to purchase mobile apps directly from their smartphone and download
them over the air. Handango's unparalleled content expertise has
attracted numerous mobile industry partners including Microsoft, AT&T,
Verizon Wireless, T-Mobile, Alltel, Nokia, Research In Motion, Sony
Ericsson, Samsung, AOL and The Carphone Warehouse. For more
information, visit http://corp.handango.com.
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