Social Music Service to Be Made Available via Handmark Channels Worldwide

SUNNYVALE, Calif.-- Social.FM, the innovative social music service for mobile and web users, and Handmark®, a global leader in the development and distribution of mobile media, today announced a strategic distribution agreement whereby Handmark will market and deliver Social.FM through its global channels. As a result of this partnership, wireless customers in the U.S., Canada and Europe will have immediate access to an immersive social music experience directly from their mobile devices.

A unique and engaging social music service, Social.FM allows wireless customers to enjoy their favorite music anytime, anywhere, directly from their mobile phones. Social.FM is the only social music service which leverages user-contributed content, social discovery and recommendations, and 3G-optimized media streaming to deliver the ultimate music experience across the mobile and web environments.

"Handmark is a recognized leader in applications and services for a mobile generation, so it makes sense that Social.FM chose Handmark as our mobile application partner," said Srivats Sampath, president and CEO of Social.FM. "Within the next several months, we shall release a series of innovative social media services that will fundamentally transform the way that wireless customers discover, enjoy and share social media on their advanced multimedia handsets."

Availability

Within the next quarter, Social.FM will be made available within select Handmark distribution channels including U.S. mobile operators, including on-device client and web portals, as well as both Handmark and operator branded desktop and on-device stores. Handmark distribution also includes on-device and web-based e-stores in Europe through relationships with major device manufacturers. Social.FM will receive prominent placement within Handmark distribution channels.

Members of the press and product reviewers can download high-resolution company logos and background material at www.social.fm/press.

About Handmark

Handmark® is a global leader in the development and distribution of mobile media, for BlackBerry®, Palm® Treo™, Symbian™ OS, and Windows Mobile® devices, as well as the Apple® iPhone. The award-winning Handmark Pocket Express® service transforms handsets into powerful business and entertainment tools. Handmark manages distribution partnerships around the world with major device manufacturers and operators. These partnerships, along with technology and distribution relationships with The Associated Press, Oxford University Press, MobiTV, TV Guide, EA Mobile, and Zagat Survey as well as all major U.S. mobile operators, play a large part in the company’s growth and success. Handmark has offices in the UK and Sweden, as well as in the U.S. in Kansas City (world headquarters); San Francisco; Atlanta; New York; and Dallas. For more information, visit www.handmark.com.

About Social.FM

Social.FM is defining the future of social media consumption by building innovative products and services that leverage social broadcasting, social networking and user-contributed content to enable consumers to enjoy their favorite media anytime, anywhere and from anyone. Founded in 2003 by McAfee.com (NASDAQ:MCAF) founder and CEO Srivats Sampath, Social.FM is headquartered in Sunnyvale, California, USA. For more information, please visit us on the web at www.social.fm.

Social.FM and Mercora are all trademarks or registered trademarks of Mercora, Inc. Handmark, Pocket Express, and the distinctive hand design are registered trademarks of Handmark, Inc. in the U.S. and other territories. All other product names and trademarks are the property of their respective firms. All rights reserved.