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SINA uses Nokia's SNAP Mobile to provide connected mobile games to Chinese users Print E-mail
Written by Nokia   
Tuesday, 28 August 2007
At the Game Developers Conference (GDC) China, Nokia announced that SINA Corporation, a leading online media company and value-added information service provider for China and for global Chinese communities, has launched five connected mobile games powered by Nokia's SNAP Mobile.

China's leading online media company offers free game trials and affordable subscriptions

Consumers in China can try out the new games, including 3D Pool Hall, Jellypop, Sudoku, and upgraded versions of Link Up and Stone Park, at http://mogame.sina.com.cn.

As part of the launch, consumers can download the games and play them twice offline for free. To continue playing and access multiplayer features, consumers can buy a subscription for one RMB for 24 hours of unlimited play, either online or offline.

"SINA found SNAP Mobile to be the optimal platform to build connected mobile games on. The platform provides a basis to develop games that are usable by the vast majority of mobile devices in China", said Terry Tian, Network Business Dept Director, SINA. "We have already successfully deployed several innovative connected casual games for new users to try today. This is just the start."

"Working with SINA has really put the games powered by SNAP Mobile to the test. With over 500 million daily page views on SINA's site, the traffic is monumental," said Antoine Doumenc, head of SNAP Mobile. "It's a very significant milestone to see that the most recognized Internet brand in China has successfully deployed a connected mobile games offering using SNAP Mobile. We're looking forward to developing even more games for SINA customers to play."

About SINA

SINA Corporation (Nasdaq GS: SINA) is a leading online media company and value-added information service provider for China and for global Chinese communities. With a branded network of localized web sites targeting Greater China and overseas Chinese, the Company provides services through five major business lines including SINA.com (online news and content), SINA Mobile (mobile value-added services or "MVAS"), SINA Community (Web 2.0-based services and games), SINA.net (search and enterprise services) and SINA E-Commerce (online shopping). Together these business lines provide an array of services including region-focused online portals, MVAS, search and directory, interest-based and community-building channels, free and premium email, blog services, audio and video streaming, online games, classified listings, fee-based services, e-commerce and enterprise e-solutions.

 

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