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Tele Atlas LBS Innovator Series Expands with Maps in Apps Contest |
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Written by Tele Atlas
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Monday, 20 August 2007 |
 Tele Atlas Maps in Apps 2007 contest is now accepting applications. Maps in Apps
is part of the Tele Atlas LBS Innovators Series, an ongoing program held in conjunction
with Tele Atlas DeveloperLink(SM) to help foster innovation and enable application
developers to increase their visibility, credibility and success
Commitment to developer community continues with new program and content to foster
collaboration and innovative application development
Boston — August 20, 2007 — Tele Atlas (FSE: TA6, EUNV: TA), a leading global
provider of digital maps and dynamic content for navigation and location-based
solutions, announced the Tele Atlas Maps in Apps 2007 contest is now accepting
applications. Maps in Apps is part of the Tele Atlas LBS Innovators Series, an
ongoing program held in conjunction with Tele Atlas DeveloperLink(SM) to help
foster innovation and enable application developers to increase their visibility,
credibility and success with key participants in the industry including investors,
carriers and technology providers.
“Location information can enhance mobile applications of all kinds and through
Maps in Apps, our distinct new LBS Innovators Series program, we are aiming to
promote innovation and support the developer community as they pursue the vast
potential of improving application functionality through geographic relevance,”
said Al Cooley, senior director, global tools and services, Tele Atlas. “Tele
Atlas is working to drive market development, advance mapping technology and enable
mobile mapping experiences that will create a truly ‘user-centric’ experience.”
The Maps in Apps 2007 contest was created to help spur the growth of consumer
and business applications that utilize mapping or location to enhance functionality.
The contest entails:
-- WHO: Participation is open to all mobile application developers using Tele
Atlas data.
-- WHAT: Up to three finalist applications will be showcased on websites and
in the Tele Atlas booth at CTIA IT 2007; visitors and attendees will vote for
their favorite application. One grand prize winner will be awarded $25,000 in
cash and $50,000 in Tele Atlas map data; two runners up each will receive $10,000
in cash and $20,000 in Tele Atlas map data.
-- WHEN: Registration is open through September 23, 2007.
-- WHERE: To learn more about the Tele Atlas LBS Innovators Series, including
submission instructions for Maps in Apps 2007, and information on Tele Atlas DeveloperLink,
please visit http://www.teleatlas.com/LBSseries.
Maps in Apps is the latest program made available to developers through the LBS
Innovators Series. Additional Tele Atlas programs for developers include:
-- Tele Atlas DeveloperLink: Designed to provide Internet, mobile and other next-generation
application developers access to technology, business tools and services that
can help reduce their time to market and increase their potential for success,
the program features an expanding library of sample map data and applications,
technical tools and business information. Launched in the spring of 2006, the
Tele Atlas DeveloperLink community has grown more than 240 percent in the past
twelve months to over 1,000 active participants – one of the world’s largest community
of geographic application developers.
-- Tele Atlas ContentLink: Through Tele Atlas ContentLink, developers have the
flexibility to increase product appeal by tailoring and personalizing products
for specific groups based on demographics, geographic regions and interests through
a continually expanding catalogue of location-related content. This unique Web-based
program links application developers with providers of this specialized content,
and provides the technologies both groups need to improve the quality and marketability
of their products.
About Tele Atlas LBS Innovators Series
Tele Atlas LBS Innovators Series features the Attendee Choice Awards at CES,
the Tele Atlas LBS Innovators Series held at the annual Dow Jones VentureWire
Wireless Ventures, and the recently launched Maps in Apps contest. More information
on the program, including details for submitting applications, is available at:
http://www.teleatlas.com/LBSseries.
About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power some of the
world’s most essential navigation and location-based services (LBS). The information
is the foundation for a wide range of personal and in-car navigation systems and
mobile and Internet map applications that help users find the people, places,
products, and services they need, wherever they are. The company also works with
business partners who trust its digital map data to deliver critical applications
for emergency, business, fleet, and infrastructure services. Through a combination
of its own products and partnerships, Tele Atlas offers digital map coverage of
more than 200 countries and territories worldwide. The company was founded in
1984 and today has approximately 2,400 full-time staff and contract cartographers
at offices in 24 countries and uses a sophisticated network of professional drivers,
mobile mapping vans, and more than 50,000 data resources to deliver highly accurate
and up-to-date digital maps. Tele Atlas is listed on the Frankfurt Stock Exchange
(TA6) and on Euronext Amsterdam (TA). For more information, visit www.teleatlas.com.
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