Even a bad movie can have a great trailer...

26 February 2007 - Elizabeth Stanley Pictures, Metaluna Productions and Mobile Streams’ US subsidiary, The Nickels Group, proudly announce the launch of Trailers from Hell (TFH), a new series available to view through websites and mobile devices around the world.

Trailers are those fast-paced 2-to-4 minute theatrical promo shorts that have preceded the ‘feature attraction’ since the dawn of sound and are an exciting montage of all the best parts of a movie that the producers want and need you to see.  These mini-videos include all the highlights but in just a few minutes of swirling letters screaming hyperbolic and promises of Thrills! Action! Mystery! Romance!

The Trailers from Hell series (www.trailersfromhell.com) can already been seen by Sprint subscribers via the Fun Little Movies premium channel as well as at www.metacafe.com.  Viewers can opt to watch the original trailer as a whole and/or enjoy a new version punctuated with humorous commentary by iconic genre directors.  The first five episodes of the show feature Joe Dante (Gremlins, Gremlins 2:  The New Batch, The Howling, Piranha) commenting on Attack of the 50 Foot Woman, From Hell It Came Monster from Mars, The Terror and The Unearthly. 

Dante notes, “The bromide about these old trailers is that they were better than the movies they promoted. That’s only true in some cases, but they did deliver in-your-face excitement and breathless hyperbole at a pace the movies never could. I got my start in the movie biz cutting trailers at the tail end of the so-called Golden Age, before the ad agencies and focus groups took over. I love trailers. So join us in revisiting, or discovering for the first time, how much fun these sensational, absurdist slices of shameless cinematic hucksterism can be!”

Subsequent episodes are being planned from Mick Garris (The Stand), Mary Lambert (Pet Sematary) and John Landis (American Werewolf In London) and others to be announced.

“Short form content finally has a market place after the dot.com bust of ’01.  Mobile distribution and online sites such as metacafe.com have paved a way for this content to be viewed by fans whilst offering an attractive revenue model for the content providers,” says Jonas Hudson from The Nickels Group.

About The Nickels Group:

The Nickels Group is a consortium of film, music and event producers who produce and acquire traditional and mobile/online content. Founded by Daryl Young and Jonas Hudson, The Nickels Group has created alliances with celebrities, filmmakers, musicians and athletes to provide unique and entertaining content for all global mediums from digital distribution to major theatrical film releases.

The Nickels Group mobile distribution reaches over 1.5 billion users worldwide and has distribution deals over 50 mobile carriers worldwide.

In August, 2006, The Nickels Group was purchased by Mobile Streams, a UK based public company whose largest corporate shareholder is Liberty Media.

About Mobile Streams
 

Mobile Streams is a leading provider of music, comedy, sport and entertainment content to handsets and other wireless devices, whose mobile expertise and distribution platform, “Vuesia,” is used globally by some of the world's largest media groups and mobile phone networks including Vodafone, and 3 in the UK, America Movil, Movistar & TIM in Latin America, Fido & Rogers in Canada and Dobson in the US.

“Vuesia” is Mobile Streams’ full service enterprise mobile media management solution.  “Vuesia” facilitates content ingestion, management, delivery, billing and reporting.

 The Company creates, licenses and delivers quality content to Mobile Network Operators (MNOs) and consumers in the form of ringtones, graphics, video clips and other products. It has developed relationships with both content owners and MNOs which enable it to act as an intermediary, providing an end-to-end service encompassing a broad range of elements from content licensing to content production, account management and channel management.

 Mobile Streams has subsidiaries in Germany, US,  Argentina, Brazil, Mexico, Chile and Colombia and has approximately 100 employees.

 For more information please go to www.mobilestreams.com

About Fun Little Movies:

Fun Little Movies (www.FunLittleMovies.com) can be seen on Sprint PowerVision, Revver, Smart Video, RooTV, and more. Contracted countries include: US, England, Israel, South Africa, Israel, India, Australia, New Zealand, and most of Asia. See their  website for stories on FLM in the LA Times, Forbes Magazine, Variety, Hollywood Reporter, USA Today, CBS, etc.