|
Symbian opens office in China – world’s largest mobile market
|
|
|
|
Written by Symbain
|
|
Tuesday, 16 January 2007
|
At an official ceremony in Beijing, Symbian Limited announced an office opening in China to support the growing business development and market operations of its licensees and ecosystem partners in the region. Symbian develops and licenses Symbian OS™, the market-leading open operating system for advanced, data-enabled mobile phones known as smartphones to the world’s leading handset manufacturers.
Symbian committed to long-term investment in China
The announcement marks a significant milestone for Symbian in its long-term commitment to the region. With local presence and additional marketing focus in China, Symbian’s new office will further stimulate the smartphone market through:
- contribution to academia and university programmes within the technology sector as part of the Symbian Academy, available in universities globally. In addition, Symbian will localise the industry-supported Accredited Symbian Developer exam to specific Chinese universities
- training and support for the growing Symbian developer community in China, including provision of Chinese language developer materials and local developer events in collaboration with Symbian licensees, to increase the availability of China-specific Symbian applications
- localisation of Symbian Signed in China to set higher standards in application development and deployment.
Presenting to customers, local partners, members of the Chinese media and industry analysts at the ceremony, Nigel Clifford, chief executive officer of Symbian, said “China is a very important market for Symbian with 10 per cent of Symbian smartphones currently shipping in this market and 12.5 per cent of Symbian applications created in China. As most of our customers have bases in China, we hope that the establishment of our new office will support their growth and the development of the Chinese mobile market in general and also fuel local employment and academic opportunities. We are committed to a long-term investment in China”.
According to the Q3 2006 Canalys report, the smartphone market in China, boosted by the development of wireless data services, is set to grow substantially, with forecast shipments projected to reach 29 million units by 2009. Symbian is the market-leading OS for smartphones in China and sales grew more than 126% from Q3 05 to Q3 06.
|
|
Last Updated ( Tuesday, 16 January 2007 )
|
|
Social Media Strategies |
Social Media Strategy Workbook: This Workbook will help you to define your goals and audiences and to decide on the channels that make the most sense for you. Ready to figure out what social media means for you and your own organization? This Social Media Planning Workbook will help you to define your goals and audiences and to brainstorm the channels that make the most sense for you.
Social Media Marketing: How to Build a Socially Armed Team: It's not only the responsibility of the marketing department to engage customers anymore, it's the entire organizations responsibility, and social media has made consumers even more accessible.
Social Media Marketing: 12 Essential Tips for Success: With all the hype surrounding social media and consumer–generated content, marketers need clear and simple information to make sense of this new and powerful trend.
|
|