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Annual NAVTEQ Global LBS Challenge Launches with Global Sponsor Nokia, Expands
Judges Panel and Increases Prize Pool -- Challenge Preview Session to be held
at CTIA Wireless IT & Entertainment
CHICAGO, Sept. 12 -- NAVTEQ (NYSE: NVT), a leading global provider of digital
map data for vehicle navigation and location-based solutions, will be hosting
a preview session of the Annual NAVTEQ Global LBS Challenge(TM) at CTIA Wireless
IT & Entertainment at the Los Angeles Convention Center on September 13, 2006
at 11:15 a.m. Immediately following CTIA's keynote sessions, NAVTEQ will present
an hour-long program that includes an overview of the LBS Challenge and a panel
discussion from previous LBS Challenge winners and judges.
This global program challenges application developers around the world to build
innovative location-based services (LBS) that work with mobile phones and/or wireless
handheld devices using dynamic positioning technology and NAVTEQ(R) maps. NAVTEQ
is expanding the LBS Challenge in a number of exciting ways, including:
-- Presenting winning developers with an increased prize pool of up to $2 million
including cash and data licensing fees from NAVTEQ and LBS Challenge sponsors;
-- Expanding an already elite panel of judges with representatives from major
wireless carriers, industry experts, and venture capitalists including Bain Capital,
Cingular, Helio, i-Hatch Ventures, MK Capital, Motorola, Nokia, Openwave Systems,
Sprint, T-Mobile, Telus, and Verizon Wireless;
-- Offering new NAVTEQ content specifically tailored to the demands of the wireless
market. LBS Challenge contestants will be given free access to NAVTEQ's newly
launched NAVTEQ Traffic Mobile(TM), NAVTEQ City Guide(TM), and NAVTEQ Traffic
Patterns(TM).
Key companies, including hardware manufacturers, and service and software providers,
are working with NAVTEQ as sponsors of the LBS Challenge, bringing together the
right resources needed to promote success of the LBS developer community. For
the second year, Nokia is joining NAVTEQ as the Global Sponsor of the LBS Challenge.
Nokia, and the following platinum sponsors are providing developers access to
their tools and platforms: Autodesk, deCarta, ESRI, KnowledgeWhere, Motorola,
Networks in Motion, and Openwave Systems. LOC-AID Technologies, SiRF Technology
and WinBC are participating as gold and media sponsors.
The Global LBS Challenge offers developers four solution categories in which
to submit applications. These categories include:
-- Business Applications (Asset Tracking / Field Services / Billing / Buying
/ Advertising)
-- Entertainment and Leisure (Gaming / Location-based Imaging / Athletics / Travel)
-- Navigation (POI Look-up / Traffic)
-- Social Networking (Peer to Peer / Find Me / Personal Security)
"Nokia has an ongoing commitment to the developer community and wireless industry
which aligns with the objectives of the NAVTEQ Global LBS Challenge," commented
Nasser Iravani, Director, Forum Nokia Americas. "We are proud to support the hard
work and dedication of so many individuals and companies developing new and innovative
LBS applications."
"The NAVTEQ Global LBS Challenge is a proven catalyst for the growth and development
of next generation LBS applications," commented Winston Guillory, Senior Vice
President - Global Consumer and Enterprise, NAVTEQ. "We are exceedingly pleased
with the way our sponsors have responded to this year's LBS Challenge by collectively
increasing their prize contributions up to $2 million in cash, prizes and data
licenses. This is further recognition of the extraordinary opportunities that
exist within the growing LBS industry."
Global registration for the Global LBS Challenge is currently open and will close
at midnight CT on November 10, 2006. All LBS Challenge solution entries for the
Americas Region must be submitted on or before midnight CT on January 5, 2007
and received by midnight CT on January 12, 2007. The winners - for each of the
four solution categories as well as one grand-prize winner - will be announced
at CTIA Wireless 2006 in Orlando, FL on March 28, 2007.
For further information on the Global LBS Challenge, please visit http://www.LBSChallenge.com
.
About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for automotive
navigation systems, mobile navigation devices, Internet-based mapping applications,
and government and business solutions. NAVTEQ creates the digital maps and map
content that power navigation and location-based services solutions around the
world. The Chicago-based company was founded in 1985 and has approximately 2,000
employees located in 139 offices in 25 countries.
NAVTEQ is a trademark in the U.S. and other countries.
This document may include certain "forward-looking statements" within the meaning
of the Private Securities Litigation Reform Act of 1995. These forward-looking
statements include, but are not limited to, plans, objectives, expectations and
intentions and other statements contained in this press release that are not historical
facts and statements identified by words such as "expects", "anticipates", "intends",
"plans", "believes", "seeks", "estimates" or words of similar meaning. These statements
are based on our current beliefs or expectations and are inherently subject to
various risks and uncertainties, including those set forth under "Item 1A. Risk
Factors" in the Company's Annual Report on Form 10-K for the year ended December
31, 2005 and "Item 1A. Risk Factors" in the Company's Quarterly Report on Form
10-Q for the quarter ended July 2, 2006, in each case as filed with the Securities
and Exchange Commission.
Actual results may differ materially from these expectations due to changes in
global political, economic, business, competitive, market and regulatory factors.
NAVTEQ does not undertake any obligation to update any forward-looking statements
contained in this document.
http://www.navteq.com
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