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Powered by Webraska, Vodafone Italy's GPS Navigation Service Meets Heavy Customers
Demand Thanks to Compatibility with Most Popular Handsets
PARIS--May 2, 2006--Webraska, a leading provider of mobile GPS navigation solutions
and high-end geospatial software platforms for wireless carriers and major service
providers worldwide, is pleased to announce that Vodafone Navigator, Vodafone
Italy's branded GPS navigation solution powered by Webraska Navigation 6, meets
heavy customers demand thanks to adapted pricing model, active promotion and availability
on a range of popular devices such as Symbian and Microsoft Windows Mobile based
smartphones and PDA phones.
One of the most interesting experience among Vodafone Navigator's customers is
the adoption of this solution from the Italian branch of the multinational Philip
Morris International: they have acquired about 300 licences of Vodafone Navigator
running on Nokia N70 smartphones.
One of the main goal of the "wireless project" in Philip Morris Italia was to
give the maximum connectivity to all his field force, Anytime - Anywhere, just
to use a slogan. "When we started thinking about the mobilization of our sales
men" declared Fulvio Felicioli, Senior IS Analyst at Philip Morris Italia "we
wanted to improve the flow of the information, optimize the time and increase
the flexibility: now everyone is using Vodafone Navigator on his phone, getting
full advantage and satisfaction from its capabilities".
Philip Morris has chosen Vodafone Navigator because all its features suited the
needs of the company: all the field force has been equipped with Nokia N70 smartphones,
with Vodafone Navigator preloaded, which communicate with the GPS device via bluetooth.
Vodafone Navigator provides complete guidance with vocal instructions, detailed
maps of European streets, traffic optimised routing and Point of Interests. Such
features, among all, have given many benefits to the Philip Morris Italia employees:
visiting the customers is now faster and more efficient, even in unknown zones,
and therefore the acquisition of a new working area has become easier.
Later this year, backed up by the Webraska Professional Services team, Vodafone
Italy intends to launch Vodafone Navigator on additional handsets.
For more information please visit www.webraska.com |
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