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Agreement Provides Listeners Constantly Updated Access to NPR Shows Anytime,
Anywhere
SEATTLE — March 27, 2006 — Melodeo today announced that NPR has selected MobilcastTM
to deliver 45 of its podcasts to mobile phone users in the U.S. and Canada. Mobilcast
is a mobile phone software application and web tool that enables listeners to
search for and stream or download podcasts to their phones. NPR podcasts will
receive a branded channel in the Mobilcast application.
Additionally, the service will offer podcasts from NPR Member station KCRW Santa
Monica, CA. Praised as one of the new medium’s innovators, KCRW podcasts include
national and international news analysis as well as arts and entertainment features.
NPR is one of the leading podcast providers in the world, with nearly 18 million
downloads since its August 31, 2005 launch. Its titles include such podcasts
as “All Songs Considered,” “NPR Story of the Day,” “On Gambling with Mike Pesca”
under the experimental “alt.NPR” brand, and all 24 of NPR’s hourly newscasts.
“Podcasting has enabled NPR and the NPR Member stations across the U.S. to extend
our public service and reach new audiences,” said Maria Thomas, vice president
and general manager, NPR Digital Media. “Mobilcast will make it easy for mobile
phone listeners to find, use and update their favorite podcasts and expand the
visibility and leadership of public radio in the on-demand arena.”
“We’re pleased to provide NPR fans the ability to listen to their favorite podcasts
over their mobile phones, updated all day, every day,” said Bill Valenti, executive
vice president, Melodeo. “This deal is further evidence that the progression of
podcasts to mobile phones is inevitable.”
NPR content is available on Mobilcast immediately. Mobilcast runs on a variety
of phones, and can be downloaded from www.mobilcast.com.
About NPR
Since its launch in 1970, NPR has evolved into a leading media company, primary
news provider and dominant force in American life. In partnership with 815 public
radio stations, it attracts 26 million listeners to the nearly 150 hours of broadcast
programming it produces and distributes weekly. A privately-supported, non-profit
membership organization, NPR is also active in digital media through www.NPR.org, its successful NPR Podcasts, two 24/7 NPR channels on Sirius Satellite Radio
and five 24/7 multicast music channels for HD Radio, a technology in which it
has led industry research and development. NPR Worldwide serves nearly 150 countries
with a full schedule of programming offered through terrestrial, satellite and
digital radio; national cable, and American Forces Network.
About Melodeo
Melodeo, Inc. is a privately held company in Seattle, Washington, dedicated to
creating software and services to bring digital media content to mobile phones.
Melodeo provides wireless operators and phone handset manufacturers software that
enables delivery of secure digital content to wireless subscribers through an
easy-to-use, dynamic user interface. Recognizing the importance of Digital Rights
Management, Melodeo offers a distribution model which includes DRM technology
to ensure artist and label compensation. For more information, visit the company’s
website at http://www.melodeo.com, or send email to
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