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HP (NYSE:HPQ) (Nasdaq:HPQ) today announced new products and customer successes
that highlight how it is enabling global telecom companies to create and deliver
a new wave of mobile services.
PALO ALTO, Calif.-- Feb. 7, 2006-- Leading mobile operators, including Vodacom
South Africa and Telefonica Moviles Espana, have deployed HP solutions to enhance
their wireless networks and streamline the management of mobile handsets. In addition,
HP released a new blade server based on telecom industry standards.
IT, telecom and entertainment are converging around HP strengths. With extensive
offerings in all three areas, HP is helping operators take advantage of the trends
that are re-shaping the industry, such as the evolution toward open, IP-based
networks; blended, content-rich services; and easy-to-use personal devices.
"The stage is set for operators to deliver on the mobile promise, but they can't
do it alone," said Sebastiano Tevarotto, vice president and general manager, Network
and Service Provider Business, HP. "To deliver the new mobile services people
want, operators need to enhance their platforms, networks, operations, service
creation and personal devices. HP and its partners are uniquely positioned to
help them every step of the way."
To generate new revenue and reduce cost and risk, mobile operators are working
to simplify everything from network infrastructure and operations to the personal
devices used by mobile customers. HP has core competence in four key areas needed
for mobile operators to succeed:
-- Information technology - HP offers standards-based solutions proven in the
enterprise market, including service delivery platforms implemented on a service-oriented
architecture and enhanced to meet carrier-grade needs;
-- Telecom - HP offers software, servers, solutions and services - and works
with more than 500 partners; plus, it has 30 years of experience in core telecom
networks, service creation, delivery and management, and operations/business support
systems (OSS/BSS);
-- Media and entertainment - HP offers digital content management and distribution
solutions, including IPTV, and strong relationships with major content providers;
-- End-user experience - HP has deep expertise in consumer behavior and a large
portfolio of personal devices that bring the power of the network directly into
the hands of mobile customers.
As part of a company-wide mobility initiative, HP is making several news announcements
in advance of the 3GSM tradeshow, as summarized below. Detailed information on
each announcement is available in an online press kit at www.hp.com/go/3gsm.
HP expands telecom platform line with AdvancedTCA blade server
The new HP bh5700 blade server is among the first platforms based on the industry-standard
Advanced Telecom Computing Architecture, known as AdvancedTCA(R). Delivered as
an integrated, fully supported solution, the server reflects HP's expertise in
enhancing commercial off-the-shelf technologies to meet telecom requirements.
It is scheduled to ship in April.
In related news, HP partner Red Hat, Inc. has announced its support of the new
HP blade server with the latest version of Red Hat Enterprise Linux, RHEL 4.
Vodacom taps HP to support rapid wireless growth in South Africa
Vodacom, the leading wireless operator in South Africa, has deployed the HP OpenCall
Home Location Register (HP HLR) in its GSM/UMTS wireless network. An HLR functions
at the heart of a network and holds the record of all services a subscriber has
purchased.
With 17.6 million subscribers and rapid growth, the innovative operator wanted
to migrate from a Release 98 HLR to advanced HLR technology -- to maintain the
highest levels of service -- even as it expanded the network to accommodate millions
of new customers. Vodacom selected the HP OpenCall HLR because its single logical
database offered Vodacom a simplified one-stop solution.
"Vodacom continuously offers innovative and world-class products and services
to our growing customer base, and to ensure that we do that successfully, we make
use of the most advanced mobile service," said Pieter Uys, chief operating officer,
Vodacom Chief. "The new HP OpenCall HLR is a core building block in our growth
plans."
The HP OpenCall HLR is currently deployed by 35 operators on five continents,
managing mobility for more than 120 million subscribers.
Telefonica Moviles Espana deploys HP solution
Telefonica Moviles Espana (TME) has deployed the HP Mobile Device Management
(MDM) solution to provide better remote support -- and an easier and more enjoyable
experience -- for consumer and enterprise customers. TME, which serves 19.5 million
customers in Spain, is a part of Telefonica Moviles Group, the world's fourth
largest mobile provider.
The HP MDM solution consists of HP hardware and integration services and mFormation's
comprehensive mobile device management software.
With the HP solution, TME now leverages wireless "over-the-air" technology to
remotely manage mobile users' handsets. For example, TME helps users configure
their mobile handsets to access data services, diagnose the handset and its connectivity,
update existing applications, and correct firmware problems -- all without inconvenient
handset recalls or in-office visits.
"By streamlining remote handset management, HP MDM is helping Telefonica Moviles
Espana improve the overall customer experience," said Carlos Melendo, smart cards
and handset director, Telefonica Moviles Espana. "We chose HP because of its familiarity
with our service delivery platform, its track record of success with its partner
mFormation, and because the HP MDM solution could be tightly linked to our existing
HP Mobile E-services Server solution."
HP MDM is helping TME and other operators worldwide accelerate the deployment
of new services, increase average revenue per user and reduce operational costs
and churn (customer defection).
Visual Radio offers new business models for mobile operators
Developed by Nokia and powered by HP, Visual Radio allows listeners to tune in
to FM radio via their mobile phones while receiving on the handset screen interactive
information and graphics that are synchronized with the broadcast.
By partnering with broadcasters to offer Visual Radio, mobile operators encourage
usage and enhance the customer experience in specific market segments, such as
youth and music lovers.
The service is now commercially available in Finland and Singapore and will begin
to roll out in the United Kingdom, Turkey, India, Thailand, Sweden and the United
States throughout 2006.
HP at 3GSM World Congress, Feb. 13-16, Barcelona, Spain
HP will feature at the 3GSM World Congress in Barcelona a wide range of HP and
partner solutions for the network and service provider industry at its pavilion
in booth B02b in the Fira de Barcelona. More information on specific solutions
is available at www.hp.com/go/communications. More information on the announcements above is available in an online press
kit at www.hp.com/go/3gsm.
HP Executive Vice President and Chief Strategy and Technology Officer Shane Robison
will deliver a keynote address on the challenges and opportunities facing mobile
operators. The address is scheduled for Feb. 16 at 9 a.m. CET in hall 5 of the
Fira village, level 3, auditorium 1.
About HP
HP is a technology solutions provider to consumers, businesses and institutions
globally. The company's offerings span IT infrastructure, global services, business
and home computing, and imaging and printing. For the four fiscal quarters ended
Oct. 31, 2005, HP revenue totaled $86.7 billion. More information about HP is
available at www.hp.com.
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