Tango, Luxembourg's leading mobile operator, has announced it has been working with Cognima, the effortless mobile imaging company, to launch a new camera-phone service, Tango Snap™. The service, which goes live today, will allow Tango subscribers to store and share photos and video clips.

Tango subscribers can sign up for Tango Snap at http://www.tango.lu/

Customers can upload photos and video clips taken on camera-phones with a single key press to the Tango Snap web album where they will be able to store and share them with friends and family. Users will be charged the normal Tango MMS picture messaging rates to upload photos and videos to the service.

Cognima's photo upload solution, Cognima Snap™, provides the technology to effortlessly upload images of any size, and at full resolution, from camera-phones to the Tango Snap web album with a single key press on the phone. Cognima Snap also powers the Tango Snap web album itself.

Selected Tango phones will be pre-installed with the Tango Snap service. Other phones can be connected to the service by downloading the Tango Snap phone software over the air from the Tango web site.

"We want to make sharing and storing photos and videos from camera-phones an effortless, single key-press, experience," said Alex Zivoder, CEO of Tango. "Cognima Snap is the key technology that enables the Tango Snap service to achieve this ease of use. We think that this huge improvement in user experience over other methods for saving and sharing camera phone images will drive significant photo messaging volumes."

"We are delighted to announce Tango as our first Cognima Snap Network Operator customer. Tango's deep understanding of their market and customers has made them a fantastic partner to develop Cognima Snap with, in one of Europe's most competitive and advanced markets," said Mark Bole, CEO of Cognima. "Tango Snap will set new standards in ease of use, and customer adoption, for mobile photo and video sharing."