Call for Speakers Deadline is November 5, 2004

WHAT:    E3Expo, the world's leading interactive entertainment trade
         event, invites all game industry professionals to submit
         speaking proposals to be considered for the 2005 E3Expo
         Conference Program. 
         
         Professionals are encouraged to submit relevant, interesting,
         and topical session ideas for consideration by the conference
         producers. Those who are chosen to participate in the program
         will have the opportunity to share their knowledge and
         expertise with the over 1,500 conference program attendees.

         The upcoming program will focus on the following areas:
         -- Market research and what it's telling the game industry
            about today's consumer of digital entertainment
         -- The burgeoning and revitalized markets in Asia and Europe
         -- Trends in mobile and handheld gaming
         -- The new significance of in-game advertising and product
            placement
         -- The evolution of online gaming, including massively
            multiplayer persistent world and casual games
         -- Trends in retailing, distribution, and promotion
         -- Best practices in game development and project management
         -- New trends in funding game development
         -- The ongoing and maturing relationship between Hollywood,
            the music industry, and games

         Speakers are considered VIP guests of E3Expo. If you are
         chosen to participate, you will receive a complimentary pass
         to the Conference Program and E3Expo show floor, as well as
         access to the speaker's lounge.

WHEN:    Submission Deadline:      November 5
         Conference Program Dates: May 17-May 19

WHO
ATTENDS: -- Prominent players in the interactive entertainment
            industry from more than 70 countries. Attendees include
            developers, retailers, distributors, programmers, and
            publishing executives.
         -- Members of the international financial community,
            including investment bankers, venture capitalists, and
            analysts.
         -- Members of the global press, including those from all
            major broadcast, print, and electronic media outlets.

HOW
TO
SUBMIT:  A Call for Speakers submission form is available online at
         www.e3expo.com.

WHO OWNS  E3Expo is wholly owned by the Entertainment Software
E3Expo:   Association (ESA), the U.S. association dedicated to serving
          the business and public affairs needs of companies
          publishing interactive games for video game consoles,
          handheld devices, personal computers, and the Internet. For
          more information, visit www.theESA.com.       

Please Note: E3Expo 2005 is a trade event, and is not open to the general public. No one under 18 will be admitted, including infants. This policy is strictly enforced.
 
Contacts 
 
  
 E3Expo Media Relations
Ehrin Cummings, 310-967-2900
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