Orlando, Florida (October 21, 2004) -- For the first time ever, live SMS chatting and voting was featured in nationwide high-definition interactive TV.

 Pangolin’s Interactive Messaging Unlimited (IMU) system ran the ground-breaking event, allowing cell-phone users to send SMS text messages which were then broadcast on the “INHD” cable channel. They could also vote on various topics, such as their presidential choice (interestingly, Bush and Kerry tied) and their favorite song of the INHD-featured band, “Yellowcard”.

The interactive program was a half-hour lead-in to a live HD concert by Yellowcard, winners of the 2004 MTV2 viewer’s choice award. The Pangolin IMU system used four areas on the 1080i high-definition screen: a video pre-show about Yellowcard, a graphic area for ads, an SMS chat area, and an SMS voting area. About 200 messages were selected for display during the event. In addition, four SMS voting sessions were conducted during the half-hour.

All SMS processing and HD screen display was done by the Pangolin IMU system, in its HD premiere. Other firsts of the broadcast include:

• The first use of Windows Media Technology in a broadcast scenario
• The first interactive TV program done in high-definition.
• Other industry partners in the ground-breaking broadcast included InDemand networks (INHD cable channels), Alphabit (HD productions and SMS promotions), Capitol Records (Yellowcard’s label) and Rock2Win.com (SMS sweepstakes)

An earlier version of the Yellowcard application received second place in a competition at the prestigious iWireless World conference. This recognition showed how easy Pangolin’s IMU is to use. The Yellowcard application was put together using IMU in about an hour. In contrast, some of the other programs entered in the competition took months or even years to create.

For more information, contact William R. Benner, Jr., Pangolin

(407) 299-2088, fax 299-6066

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

###

ABOUT PANGOLIN’S IMU

Interactive Messaging Unlimited allows large-scale public displays of SMS text and MMS picture messages. It processes incoming SMS text messages and outputs it to video, for use in venues such as concerts, nightclubs, trade shows, cable TV chat channels, and special events. IMU can even control laser graphics projectors, to create huge scrolling text messages on the sides of buildings or mountains.

Pangolin’s IMU was recently used at the prestigious iWireless World conference in Los Angeles. During presentations, audience members submitted questions for the speakers, by sending SMS text messages. These were displayed on video projectors, either during the presentation itself or afterwards, during the Q&A session. Both modes worked extremely well, producing thoughtful questions throughout the presentations.

ABOUT PANGOLIN

Pangolin is the world leader in laser display systems. Over 80% of professional laser shows, worldwide, use Pangolin’s Lasershow Designer 2000 system. LD2000 has won more technical and artistic international awards than all other laser display systems combined.

Pangolin’s IMU system for SMS texting was first implemented for laser projectors. It was later expanded to handle video. A single IMU video screen can have various windows with live or recorded video, SMS text messages, SMS voting polls, scrolling text, advertising, and graphics. More information is at www.pangolinSMS.com.

ABOUT ALPHABIT

Alphabit (Rock2Win.com) is a pioneer in the development and production of interactive HDTV show productions. Alphabit currently has five HDTV interactive shows in production and aims to make static TV viewers into engaged, connected fans. Alphabit is based in Los Angeles.

ABOUT INHD

INHD and INHD2 comprise a suite of 24/7 high definition networks that features commercial-free movies, professional and college sports and general interest programming which maximize the HD television experience. INHD provides superior images and sound and more native HD programming than any other network.

INHD is owned and operated by iN DEMAND Networks. Company shareholders are Comcast iN DEMAND Holdings, Inc., Cox Communications, Inc. and Time Warner Entertainment - Advance/Newhouse Partnership. INHD and INHD2 are available on Adelphia, Bright House, Cablevision, Comcast, Cox, and Time Warner cable systems. Further information about INHD can be found on the Internet at www.inhd.com.